The second item should be of great interest to many law firm Marketing Directors. Think: ‘brand monitoring’. If you’re responsible for tracking mentions of your firm’s lawyers or the firm’s name online, this will be a tool that you’ll want to add to your routine.
Unfortunately, Google+ does not have RSS feeds enabled yet; so automating the notifications for these mentions isn’t possible. But with the release of the G+ API last week, things are moving in the right direction, and hopefully this kind of solution won’t be far off.