Clark Wilson LLP, BC’s Law Firm for Business (that’s their tag line), has been doing some great things lately. And fortunately for us here at Stem, the firm’s approach to web communication makes tracking that information an easy process.
Clark Wilson’s continuous updates for both the “News & Notes” and “Press Clippings” sections of their website provide a regular stream of firm highlights. They also regularly distribute content for firm newsletters and bulletins in multiple formats with RSS, e-mail, and hardcopy editions. A great example of the firm’s ongoing commitment to user choice.
Over the course of the past month, the firm has received a number of positive recognitions, including:
- Another article being picked up by Bar-eX. Michal Jaworski‘s article on post-tender resubmissions was originally published in Legal Framework, the firm’s Construction practice group newsletter.
- Brock Johnston being quoted in a National Post article on P3s. Johnston, who is co-chair of the firm’s Public-Private Partnerships practice group, has also been interviewed by CBC, Lexpert, and CBA’s National magazine over the past year.
- And if anyone needed further proof that lawyer blogging can help increase media opportunities, consider this. After the lawyers writing at the firm’s Canadian Trademark Blog posted about VANOC’s recent national anthem/Olympic trademark dustup, the firm’s Intellectual Property group was contacted by multiple local and regional media outlets for comment. See the firm’s Press Clippings section for full details.
Requests for republication and media interview opportunities are, of course, the final by-product of a good web strategy. And Clark Wilson LLP continues to be a great example for law firms looking to use the web to drive profile online.
Stem Legal commends their ongoing commitment.