One of the new features on Slaw (the Canadian co-op blog on law, technology and research) is a revolving set of weekly articles. The idea is to engage some of the regulars (and some new blood) to go beyond our usual blogging exchanges and craft something a bit more substantial.

This week it’s my turn… I’m kicking off a series titled Web Law Connected, with the first article addressing Thought Leadership and the building of online expertise within the legal profession.

Future articles in this series will tackle the subjects of legal web brands, finding the business development spin to new web technologies, and connecting online exposure to lead creation & sales. Basically more of the stuff I’m working on here at Stem. :-)

Expect some catch-up blogging this week on my part. Now that the PLTC conference and a couple of projects are winding down, I’m due.