About Stem

Our expertise is web marketing for the legal industry.

Stem Legal was started in August 2007 by Steve Matthews.  From 1998 to 2007, Steve was the Knowledge Services Director at Clark Wilson LLP in Vancouver and the driving force behind the firm’s web strategy, including concept development, design, coding, web marketing and SEO operations. 

The vision behind Stem is to offer an outsourced service for law firms to increase online profile and web-driven business opportunities.

Our tactics range from Search Engine Optimization (SEO) and link building campaigns to audience profiling and content development strategies. Stem also helps firms leverage the new ’social web’, including law blogs, content syndication strategies (ie. RSS), social networking, and business market conversations.

Our goal is to create a long term partnership with each client firm. And while many companies say ‘partnership’, we mean it. We want to see every piece of marketing collateral your firm offers – both print and online. We want to know about speaking engagements, newsletters, publications, practice news, and media coverage. And most of all, we want our service to support your marketing plan and firm plan. Firms that engage us on a Monthly Retainer basis can expect a detailed annual planning process, along with quarterly reports.

If your law firm is simply looking for is a web designer, Stem Legal is probably not the right choice. If your firm is looking for this type of relationship, please contact us.